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2016 Truck Rental Customer Report Released

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Record 360 surveyed 500 rental truck customers to gauge their opinions about the rental experience, and what could make it better. These renters were upfront about their need for a strong customer service experience and better transparency around the condition of the trucks they rent. Here are just a few key findings we uncovered:

Customer Service Trumps Other Service Features

Customer service was the #1 feature renters cited for why they choose a rental truck company. This was well ahead of other frequently-offered features like favorable rental terms and online reservation options.

Damage Blame Is A Problem

Can you believe that 72 percent of all commercial truck renters worry that they’ll be blamed for damage they didn’t cause? That’s precisely the number of renters that have this very concern.

More Transparency Would Improve The Truck Rental Experience

When we asked customers what would improve their overall rental experience, 52 percent want a visual record of the truck’s condition so they aren’t blamed for damage. Other services renters wanted included time-stamping truck condition reports to prove damage happened prior to their rental as well as an email record of each condition report.

See the full report here!
 
EPIC Brokers
EDCO, Inc.
MMD Equipment
Allied Insurance Brokers, Inc.
calrental.org